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AdLoop Cloud

Use your API key from Settings → API keys in the dashboard:

claude mcp add --transport http adloop https://mcp.getadloop.com/mcp \
  --header "Authorization: Bearer alc_YOUR_KEY"

Self-hosted

After running adloop init:

claude mcp add --transport stdio adloop -- python -m adloop

To expose only some toolsets (smaller tool list, less context per conversation):

claude mcp add --transport stdio adloop --env ADLOOP_TOOLSETS=ads,ga4 -- python -m adloop

Or in your project’s .mcp.json:

{
  "mcpServers": {
    "adloop": {
      "command": "python",
      "args": ["-m", "adloop"],
      "env": { "ADLOOP_TOOLSETS": "ads,ga4" }
    }
  }
}

Orchestration rules

For self-hosted setups, adloop install-rules installs orchestration rules and slash commands into ~/.claude/ so Claude knows the safety patterns, GAQL reference, and workflows. Cloud users get the essential rules delivered through the server itself.

Verify

> Run the AdLoop health check.

You should see OAuth, GA4, and Ads status. If something fails, see Troubleshooting.

Your AI can read these docs too. Add https://docs.getadloop.com/mcp as an additional MCP server and your assistant can search this documentation while it works: setup answers, troubleshooting, and tool guidance on demand.

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Connect Claude Code

AdLoop Cloud

Self-hosted

Orchestration rules

Verify

​AdLoop Cloud

​Self-hosted

​Orchestration rules

​Verify

AdLoop Cloud

Self-hosted

Orchestration rules

Verify